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Everything You Need to Know About the Music Business & Industry (From A-Z)

*This article may contain links to affiliate products & services. We have reviewed these services to try and ensure the highest quality recommendations*

Written by Ramsey Brown. 

Are you new to the music business? Are you a seasoned professional that wants to take your career to the next level? No matter who you are, it’s important to know the fundamentals of the music industry if you want to succeed.

 The goal of this article is to help you, whether you are an artist or producer, grow your skills and be as successful as possible with your art. Read on to learn everything that you need to know about the music business and industry.

Cut Through The Competition 

As we all know, the music industry is highly competitive. Just because you know a lot about music or have incredible talent doesn’t automatically mean that you are going to be successful. There are many other aspects of the business such as a brand development, marketing, and networking.

You certainly need to be be passionate and an expert musician, but it will be business savvy that will carry you to stardom. Once you get some some fans, you will need working relationships with retailers, distributors, and record labels. You can read books and a blogs about it how that works, but at a certain point, you just need to give it a try and learn as you go (another option is hiring a manager or agent to help you through the business of getting famous, but it'll be tough finding someone willing to support an artist without fans).

The ultimate goal is to access these three common revenue streams for a musician: touring, publishing, and branding. That’s how you will make a career in today’s music industry.

Leverage Your Audience

A big misconception is that positive reviews are all that you need to be successful. If you aren’t getting feedback from your fans, many artists purchase promotion campaigns to build momentum for their music and reach more people.

A growing audience is the best kind of audience.

Reviews can generate interest in your music, but it's still not the golden ticket to success. You need to leverage reviews and attention to attract managers and labels to your music. Huge, career altering audiences come with labels, so always keep them in your sights. You can get some sales by taking an independent approach, but record labels are still the best way to get your music distributed and marketed.

Be a Business 

When you decide you want to be a musician, you become a business. You and your music are the product. Social networking is one of the best ways for independent artists to spread word about their music, but the problem is that this won’t be enough on its own to help you achieve your goals.

Social media can be an effective tool to market yourself as an independent musician, but this is just part of the plan you need to have in place in order to be successful. Create a brand for yourself and market this brand as you would in any other business

Consistency is Key

You are not going to be famous overnight. You are not going to become rich overnight. If you are going to be successful in the music business and industry, you are going to have to put in a lot of hard work. It doesn’t matter if you are going to be a producer or a singer or anything in between. Once you decide the direction you want to head, get to work. It takes consistent, high-quality content to develop a following. You need to put in the time and the effort to know the ins and outs of this business to have the best shot at achieving success.


When your song is ready to go, it's time to start promoting it to potential fans! Omari has the best organic promotion services money can buy. With packages for Spotify, TikTok, Instagram, and YouTube, we will get your music the traffic and attention it deserves! Click below for more information.  


SPEAK YOUR MIND

    1 Response to "Everything You Need to Know About the Music Business & Industry (From A-Z)"

    • ghettoartiz

      thanks homie i will share this with my bros help me get some bread up i will spend my promo chips with you blood

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*Here are some small samples of the playlists in our network. Obviously, we aren't able to share every single list for confidentiality reasons, but these are a handful of examples out of the hundreds of playlists we have in our network.*


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SMALL CAMPAIGN EXAMPLES

MEDIUM CAMPAIGN EXAMPLES

[Hip Hop] K-Rich - We Workin  

LARGE CAMPAIGN EXAMPLES

[Hip Hop] Surve - Found My Way  


*Note: Songs may have ordered promotion from other sources as well. Small, medium, and large only denote the amount of promotion that was ordered from our service.  

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KID TRAVIS (R&B, POP)

With an already buzzing YouTube audience of over 400K+ subscribers, Kid Travis wanted his Instagram profile to start gaining some of that same traction.

While you can get some spill over audience from YouTube, Kid Travis knew that Instagram ad campaigns could boost his presence on IG even further!

He discovered that trying to run Instagram ads yourself vs. having us add our years of experience and expertise to them made a huge difference!

His main goal was to achieve new followers who are seriously interested in his journey as an artist.

Kid Travis already had amazing talent but needed to combine his music genius with some marketing expertise to get the best of both worlds.

We were able to bring out the heart of his music through paid ads by editing & optimizing his existing videos and properly researching and structuring his ad campaigns.

The end results: We were able to consistently and predictably gain followers averaging between $0.25-$0.35 per follower (including a bulk of the promotion being done in high cost English speaking countries such as United States, United Kingdom, Australia, & Canada) resulting in around 4,000 new, engaged followers/month on Instagram.

Kid Travis Instagram: https://www.instagram.com/kidtravis/

Kid Travis YouTube: https://www.youtube.com/user/kidtravisofficial


*Note: Previous campaigns are not a guarantee for results in future campaigns. However, we do our best to ensure each client gets the best results possible.  

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