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Written by Jaron Lewis
As a musician, you are smart to have a profile on all forms of social media. This gives you the biggest audience possible, and the potential to reach lots of people with your music. Managing all of these profiles however, can become a hassle. Most people will either spend hours doing it themselves, or give up and pay someone else to do it.
There is another option. There are tools out there that will allow you to automate your profiles and manage them all at once. Here are four social media automation tools that every musician should use.
Statusbrew is a one-stop-shop for your social media management needs. It offers automated publishing, and post scheduling, which is a big one, as manually publishing many posts can become very time consuming. It offers customer targeting, so you can easily find the customers that will be most likely to enjoy your content and ultimately buy from you.
They also offer conversion tracking and analytics, so you can see how your posts are doing, which ones your fans like the most, and how many conversions you are getting from your content. All of these features combine to offer you one of the best possible places to manage your content across all social media profiles.
Like Statusbrew, Meet Edgar offers scheduled and automatic posting. Unlike Statusbrew however, this is their focus. Their service is extensive. One of the things it does is re-share your content after a time. This ensures you never have an empty queue.
They offer an unlimited content library, so you can store as many posts and updates as you want, for publishing at a later date. You are even able to organize your content into categories of your choosing. You can specify which category you want Meet Edgar to post from at any given time – you have complete control over what happens, and Meet Edgar does it for you!
Sending out good emails is an important part of any business, and especially so for a musician. You want to be able to announce new music, new tours, new merchandise, in a timely and professional manner. If you have a lot of people subscribed to your emails though, sending these can be extremely time consuming.
That is why a service like Mail Chimp is extremely useful. It allows you to create your email, and it will send it to your entire list with just one click. They also have tools and templates you can use to make your email look both professional and eye-catching.
BuzzSumo is a service that allows you to track the performance of content – any content you want. Its focus is on the content of your competitors. It allows you to take what they have posted and shared, and see how it was received by followers and customers.
This can give you extremely valuable insight into what type of content your target market and audience wants to see, and what they will respond to.
BuzzSumo is a service that allows you to track the performance of content – any content you want. Its focus is on the content of your competitors. It allows you to take what they have posted and shared, and see how it was received by followers and customers.
This can give you extremely valuable insight into what type of content your target market and audience wants to see, and what they will respond to.
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